Category Archives: Digital Marketing & Strategy

  • Forix Releases Interactive E-Commerce Success Guide for Clients

    Forix Releases Interactive E-Commerce Success Guide for Clients

    Posted by | October 06 | Digital Marketing & Strategy, E-Commerce Websites, Magento

    Over Forix’s last 8 years of planning, designing, developing, and optimizing e-commerce sites the relationship we built with our clients is our most important success metric. We believe in these relationships because they empower us to create and build successful companies online. To date we’ve launched over 200 sites. However, as you know simply building […]

  • Tips to Reduce Shopping Cart Abandonment

    Tips to Reduce Shopping Cart Abandonment

    Posted by | September 28 | Digital Marketing & Strategy, E-Commerce Websites

    Online shopping has pretty much become a norm, and the retail industry comfortably straddles both web and mobile sectors. However, the retail industry still continues to suffer from the bane that is shopping cart abandonment – where shoppers add items to their cart, but leave the site without completing the purchase. The average rate of […]

  • Avalara Names Forix as Top Regional Referral Partner of 2014

    Avalara Names Forix as Top Regional Referral Partner of 2014

    Posted by | April 08 | Digital Marketing & Strategy, E-Commerce Websites

    Avalara, a leading provider of compliance solutions related to sales tax, VAT, and other transactional taxes with cloud-based software, announced Forix as its Top Regional Referral Partner for 2014. Forix works with clients to provide Avalara integration with several e-commerce platforms, including Magento, as well as providing Avalara ERP integrations. Avalara’s sales and marketing awards, […]

  • How To Make Your Website More User-Friendly

    How To Make Your Website More User-Friendly

    Posted by | February 14 | Digital Marketing & Strategy, E-Commerce Websites, Web Design

    One of the main tenets of good web design is user-friendliness. With a massive amount of websites on any given topic, not having a user-friendly site can easily send potential customers away. By putting some necessary time and work into their websites, many of our clients have seen a boost in conversions, a decrease in […]

  • Marketing Your Mobile App on Facebook

    Marketing Your Mobile App on Facebook

    Posted by | January 10 | Digital Marketing & Strategy, Mobile App Development, Social Media

    As you’re browsing through your news feed, you see a picture of a wonderful island escape, and the call to action “Book Now!” You click on the ad, and get sent directly into an app to the promoted vacation deal. With little effort, you have just engaged with the advertisement, and downloaded a new app […]

  • Curing the Holiday Hangover: How to Apply Holiday Data to Your Email Campaigns

    Curing the Holiday Hangover: How to Apply Holiday Data to Your Email Campaigns

    Posted by | January 01 | Digital Marketing & Strategy, E-Commerce Websites

    One of e-commerce hot topics to be discussed at our Portland Holiday E-Commerce Forum is how to cure the holiday hangover by navigating the peaks and valleys throughout the year. In 2013, email drove $50 billion in online transactions. It is often one of the primary drivers of revenue along with organic search and is […]

  • How To Effectively Use Social Media With Your Website

    How To Effectively Use Social Media With Your Website

    Posted by | December 19 | Digital Marketing & Strategy, E-Commerce Websites, Social Media, Web Design

    Integrating Social Media With Your Website With over 215 million active Twitter users, and 1.19 billion monthly active Facebook users, social media has become more and more prominent in a business’s marketing plan. This can be a lot more than just gaining followers though. Integrating social media with your website allows you to convert customer […]

  • The Portland Holiday E-Commerce Forum

    The Portland Holiday E-Commerce Forum

    Posted by | December 12 | Digital Marketing & Strategy, Magento, Web Design

    E-commerce never stops, even when it’s pouring buckets in Portland.The Portland Holiday E-Commerce Forum gave local retailers an opportunity to learn about the ever-changing landscape of e-commerce, which is certainly worth the soak. E-retailers from all over the globe came to the event – from Oklahoma, New York, Spain, and more. The panel discussion focused […]

  • An Interview with Bhakti Kapadia-Jackson: Portland Holiday E-Commerce Forum Panelist

    An Interview with Bhakti Kapadia-Jackson: Portland Holiday E-Commerce Forum Panelist

    Posted by | November 18 | Digital Marketing & Strategy, E-Commerce Websites, Magento

    Bhakti Kapadia-Jackson, also known as Buk, is the Magento Channel Development Manager for Avalara, working with Avalara’s Magento partner community. After graduating from the University of Connecticut with a Bachelors in Computer Science and Engineering Buk began her career as a Unix Engineer at IBM. Over the last 20 years Buk has applied her technical […]

  • Meet the Panelists: Doug Goldberg from ZeroLag

    Meet the Panelists: Doug Goldberg from ZeroLag

    Posted by | November 15 | Digital Marketing & Strategy, E-Commerce Websites, Magento

    Doug Goldberg, ZeroLag’s VP of Magento Solutions has helped develop and manage the solutions that have propelled ZeroLag to prominence as a Magento Platinum Hosting Partner. Doug received a Bachelor of Science in Business Administration from the University of Southern California. Doug is a featured panelist at the Portland Holiday E-Commerce Forum. We had the […]

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